Meet Kristina Boudaeva of WAFF! Inspired by the grid of waffles, her favorite dessert, Kristina decided to bring a similar textured surface into the stationery world. Her journals, planners, and pencil cases are all buildable play tools!
Growing up in a small town in east Russia, Kristina moved to Canada at the age of 17 with her parents. Since her childhood, she had a passion for innovative stationery and contemporary design. As a mother of two boys, she noticed how little is available in the stationery market to encourage human creativity and felt somebody had to do something about these mundane agendas and conventional colored journals that were sold year after year. That’s why Kristina launched the WAFF line of products!