In our brand spotlight, we feature Abound brands who are ready for retail. This week we sat down with Sena Ugur, manager of Socks n Socks. Socks n Socks sells socks and underwear, is based in Atlanta, Georgia, and has been in business for four years. Shop socks here.
Abound: Why did you decide to start this business? Why this business and not a different one?
Sena: Socks n Socks was started by a brother duo who have all kinds of crazy design ideas. We are creating cute and fun designs you’ll love, because after all, who likes boring socks anyway?
Abound: How do you make your product? Yourself? A manufacturer? What’s your process like?
Sena: A manufacturer. We basically design the socks and send them to the factory for the manufacturing process.
Abound: Where was the first place you started selling your product? Where do you sell your product now?
Sena: Our website socksnsocks.com. That’s still where we sell.
Abound: Where would you love to sell your products in the future?
Sena: Retail stores.
Abound: Do you have a favorite product? If so, which one?
Sena: Our donut socks!!
Abound: What’s your marketing like? Is social media an important part of your business? If so, how?
Sena: Yes, it is the most important part for our business. Because these days people don’t trust websites without seeing people wearing or mentioning the products.
Abound: What advice do you have for people who want to sell a product?
Sena: The most important thing is finding the right advertising!